Creative

specializing in

Co-Creation

Co-Creation

User Experience

Visual Design

Awesomeness

Co-Creation

featured projects

work experience

My passion is the pursuit of knowledge, to explore what is beyond our comfort zone, to find the deeper meaning, to seek a greater truth. Ultimately to craft the most powerful version of myself through confronting challenges and finding solutions.

For over 20 years I have successfully applied this same pursuit throughout my career, finding empowering knowledge by confronting challenges, experimenting, iterating and crafting solutions that reveal a deeper meaning, a greater truth. Ultimately solving challenges for both businesses and consumers where the solutions craft the most powerful connections between the two.

Connecting people to the brands, products and services they love through meaningful experiences.

When it comes to building these experiences, either digital or physical, for consumers, brands and their communities, every idea, every concept, every touch point, every interaction is an opportunity to tell a story, to build a human connection, to bring joy, and excitement.

To build these types of experiences, we must solve a deeper problem —one at the Human Systems level. We must focus on the act or exercise of Co-Creation —the processes by which we build, together, collective action and interaction. Finding solutions to these human challenges and empowering individuals, teams and organizations to build remarkable experiences is my superpower.

This is what I have defined as Designing the Human Experience of Co-Creation.

Jan 2025 - Present

Designing the Human Experience

Founder and Consultant

Designing the Human Experience is a methodology, core principles, and processes we can employ to empower organizations, teams, and individuals, in shepherding clients, stakeholders, and our cross-discipline team members, through the creative process. The act or exercise of Co-Creation.

Jan 2025 - Present

Designing the Human Experience

Founder and Consultant

Designing the Human Experience is a methodology, core principles, and processes we can employ to empower organizations, teams, and individuals, in shepherding clients, stakeholders, and our cross-discipline team members, through the creative process. The act or exercise of Co-Creation.

Oct 2021 - April 2024

Mythical Games

VP of Creative & Experience Design

Reporting to the CCO, I led our global creative and user experience development across games, creative services, and platform experiences. Instilled a People-First culture with data-driven, iterative design strategies, emphasizing user feedback and testing to refine products and drive impactful design decisions.

Oct 2021 - April 2024

Mythical Games

VP of Creative & Experience Design

Reporting to the CCO, I led our global creative and user experience development across games, creative services, and platform experiences. Instilled a People-First culture with data-driven, iterative design strategies, emphasizing user feedback and testing to refine products and drive impactful design decisions.

Dec 2015 - Oct 2021

Blizzard Entertainment

Design Lead Senior II

Drove cross-functional creative strategy and product vision for high-impact digital experiences, collaborating with leadership across game development, marketing, and creative services for major brands including World of Warcraft, Diablo, and Battle.net.

Dec 2015 - Oct 2021

Blizzard Entertainment

Design Lead Senior II

Drove cross-functional creative strategy and product vision for high-impact digital experiences, collaborating with leadership across game development, marketing, and creative services for major brands including World of Warcraft, Diablo, and Battle.net.

Dec 2014 - Dec 2015

Vitro

Creative Director

Led creative teams in collaboration with account and production teams to concept, pitch, and execute high-impact campaigns for key clients. Managed and mentored a cross-discipline team of art directors, designers, and peers, fostering a creative culture focused on quality and continuous growth.

Dec 2014 - Dec 2015

Vitro

Creative Director

Led creative teams in collaboration with account and production teams to concept, pitch, and execute high-impact campaigns for key clients. Managed and mentored a cross-discipline team of art directors, designers, and peers, fostering a creative culture focused on quality and continuous growth.

Jun 2013 - Dec 2014

AKQA

Senior Art Director

Developed engagement and end-to-end user experiences for global product launches, including Call of Duty and Destiny, aligning with Activision’s business objectives and KPIs.

Jun 2013 - Dec 2014

AKQA

Senior Art Director

Developed engagement and end-to-end user experiences for global product launches, including Call of Duty and Destiny, aligning with Activision’s business objectives and KPIs.

brands I've worked with

brands I've
worked with